This article was written on 22 Feb 2015, and is filled under news, Typography.

Practice in Writing: A recipe for Creativity & Creative Interpretation

This experimentation on twitter and screen based typography took place in London 2014, Under the DRHA2014 International Conference.


Prof Janis Jefferies, Goldsmiths, Univeristy of London
Anastasios Maragiannis, University of Greenwich, London

Location: Old Royal Naval College, University of Greenwich, London


Subjectivisation; Territories; Conceptual; Sensations; Typography; Writing; Creativity; Technology; Design; Sensations; Idiosyncratic; Communal Knowledge; twitter.


The first step would be to devise ways for dismantling the most obvious and accepted of connections, be they between words, colours, shapes, or ideas. The next step would be to bring together elements (be they word, colours, shapes or facts) that have never been linked before. Then follows a crucial third step: mere linkages are insufficient, as witnessed in many drug-takers’ meaningless ramblings or schizophrenics” neologisms – nonsense words.

The critical third issue- the all-important necessary and sufficient condition – is that the new combination of colours/words/ideas triggers new extensive connections: new ‘meaningful’ associations in both the creator and ideally others. We see the world, thanks to the creation in question, in a new way because the extensive and therefore ‘meaningful’ associations have formed in our brains, previously triggered by these novel juxtapositions of previously disparate elements”

Workshop Description

Creatively rearrange/deconstruct/randomize all of the words and re-construct a short narrative, prose or poem using the words in any order you like.

Try to spend about 30 mins individually or together and think about making the piece of writing up to around 100/150 words so we can discuss afterwards.

This exercise is based on Oulipo, or Workshop of Potential Literature. This is a group of writers and thinkers interested in the notion of “constraint”. You can think of constraint as something like the rules of a game. For example, the rules of the sonnet game result in the creation of a sonnet. The rules of the short story game result in the creation of a short story. Are there other rules? New games? New things to create?

By asking those questions, the Oulipo has become a workshop of potential literature. See Raymond Queneau’s Exercises in Style


Practice in Writing from TERAS lab on Vimeo.

Header image: http://www.dazeddigital.com/artsandculture/article/17811/1/siri-write-me-a-novel

Comments are closed.